dumont
Why Big Media Companies Should Bet on Local Advertisers to Enhance Viewers’ CTV Experience
(source: AdWeek) Programmatic advertising once faced its fair share of critics. Among TV executives, the idea of moving into programmatic...
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dumont
- Jun 13
- 2 min
Exclusive: Ad tech firm Madhive raises $300M from Goldman Sachs
source: Axios 06/13/2023 Ad tech startup Madhive has raised $300 million from Goldman Sachs in a deal that values the company at nearly...
dumont
- Apr 1
- 1 min
Think FAST: How Free Ad-Support Streaming TV can boost your marketing strategy
Webinar organized by COX-Media Selected Sessions: Mar 27, 2023 10:30 AM Description: When it comes to Streaming Television, advertising...
dumont
- Mar 17
- 1 min
IAB Tech Lab: TV Everywhere: what does it mean?
3/17/2023 - San Francisco https://iabtechlab.com/event/03-16-advanced-tv-binge-series/ 9:45 AM – 10:20 AMWhat Does Video Everywhere Mean?...
dumont
- Aug 22, 2022
- 2 min
Madhive and TransUnion Champion New Approach to Streaming TV Advertising
source: AdWeek Madhive, the leading technology company engineered for modern TV advertising, today announced an alliance with TransUnion,...
dumont
- Jun 15, 2021
- 3 min
Rakuten Product Updates: New Measurement Capabilities and PMP Best Practices (powered by LoopMe)
source: https://blog.rakutenadvertising.com/insights/media-product-updates-q2-2021/ Rakuten Advertising’s latest media product launch...
Luc Dumont
- Jan 14, 2021
- 2 min
LoopMe and Unity Launch Partnership to Increase Inventory, Deliver and Optimize Outcomes
source: MartechSeries Expanded collaboration through LoopMe Marketplace provides direct brand campaigns with high-impact creative units...
Luc Dumont
- Oct 20, 2020
- 2 min
Talon North America Partners with LoopMe to Close the Loop in Measurement for OOH Advertising
Source: MartechSeries Talon, a leading independent Out of Home (OOH) media specialist, announced that it has joined forces with LoopMe,...
Luc Dumont
- Sep 14, 2020
- 2 min
ITN Networks Selects LoopMe for Advanced Analytics and Measurement Across Linear and Connected TV
Source: MartechSeries Partnership provides granular consumer insights to measure and drive results for brands across ITN’s expansive...
Luc Dumont
- Feb 26, 2020
- 1 min
LoopMe integrates with Mastercard's data to help brands close the loop on transactions
New Integration: @Mastercard and PurchaseLoop Sales - a market-leading first for in-flight optimization based on Mastercard’s store...
Luc Dumont
- Aug 22, 2019
- 2 min
LoopMe & Numerator Join to Deliver AI-Driven Sales Optimization
Source: FestivalOfMarketing LoopMe and Numerator have announced a new offering, opening up offline purchase data to deliver advertising...
Luc Dumont
- Dec 21, 2018
- 1 min
LoopMe partners with IRI to use transactional data to close the loop on brand marketing
Source: IRI London 21/12/18: Today, LoopMe, the global AI and attribution platform announce their UK partnership with IRI to close the...
Luc Dumont
- Jun 30, 2017
- 1 min
Orah 4i Unboxing (AcidVR)
AcidVR unboxes the first all-in-one VR camera the Orah 4i.
Luc Dumont
- Apr 10, 2017
- 1 min
Orah ships to Canada
Orah 4i is now available in #Canada! The first cameras are already on their way to our early customers
Luc Dumont
- Feb 20, 2017
- 1 min
London Fashion week Fashion Scout at Freemasons Hall February 20th 2017
London Fashion week Fashion Scout at Freemasons Hall February 19th 2017. Filmed live on the Orah 4i camera. A collaboration between...
Luc Dumont
- Jan 6, 2017
- 1 min
INTL CEO Brian Krzanich demoes Orah's VR Camera at CES 2017
Intel CEO Brian Krzanich performed a CES keynote demo featuring a drone flying above solar farms in Utah, broadcasting live in VR to...
Luc Dumont
- Jan 6, 2017
- 1 min
CES 2017: CNET Live VR with Orah 4i
Welcome to CES in 360 with Ashley Esqueda and Bridget Carey from CNET covering the latest technology news. Live from the CNET stage...
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