Adtech

MadHive and TransUnion Champion New Approach to Streaming TV Advertising

source: AdWeek MadHive, the leading technology company engineered for modern TV advertising, today announced an alliance with TransUnion,...

Rakuten Product Updates: New Measurement Capabilities and PMP Best Practices (powered by LoopMe)

source: https://blog.rakutenadvertising.com/insights/media-product-updates-q2-2021/ Rakuten Advertising’s latest media product launch...

LoopMe and Unity Launch Partnership to Increase Inventory, Deliver and Optimize Outcomes

source: MartechSeries Expanded collaboration through LoopMe Marketplace provides direct brand campaigns with high-impact creative units...

Talon North America Partners with LoopMe to Close the Loop in Measurement for OOH Advertising

Source: MartechSeries Talon, a leading independent Out of Home (OOH) media specialist, announced that it has joined forces with LoopMe,...

ITN Networks Selects LoopMe for Advanced Analytics and Measurement Across Linear and Connected TV

Source: MartechSeries Partnership provides granular consumer insights to measure and drive results for brands across ITN’s expansive...

LoopMe integrates with Mastercard's data to help brands close the loop on transactions

New Integration: @Mastercard and PurchaseLoop Sales - a market-leading first for in-flight optimization based on Mastercard’s store...

LoopMe & Numerator Join to Deliver AI-Driven Sales Optimization

Source: FestivalOfMarketing LoopMe and Numerator have announced a new offering, opening up offline purchase data to deliver advertising...

LoopMe at CES Las Vegas

LoopMe partners with IRI to use transactional data to close the loop on brand marketing

Source: IRI London 21/12/18: Today, LoopMe, the global AI and attribution platform announce their UK partnership with IRI to close the...

Guardian strikes Dailymotion video deal

Source: Guardian Guardian News & Media to launch dedicated online video channel that will be available to Dailymotion's 112 million users...

Yahoo has closed a syndication deal with video streaming platform Dailymotion

Source: TheNextWeb Yahoo has a syndication deal in place with Dailymotion, the French video streaming website revealed. The announcement...

Dailymotion Publisher Network

Source: TheNextWeb The video search engine blinkx is joining Dailymotion Publisher Network (DPN), French video portal Dailymotion...